revenge is sweet

I've been reading a great industry book called "Groundswell". If you were born after 1985 you are one of many slowly catching onto social networking. This book explains how to embrace the groundswell rather than ignore it. Ignoring something won't make it go away - it will move forward without you, leaving a long trail of dust behind.

This book talks about Social Media and how it exploded into our daily lives, both personally and professionally, in 2006. It shares many examples of how powerful Social Media is by allowing people to band together even if they reside on opposite sides of the world. It reminds me of a comedian/audience viewer relationship...the experience is much more interesting if the viewer can relate to what the comedian is talking about.

Which brings me to a story I found on Yahoo! news yesterday about a peeved off customer of United Airlines. Not everyone can relate to a bad experience with United Airlines but that's neither here nor there. We've all had our share of shotty customer service and for this reason alone we want this guy's message to reach the far depths of the universe. That's right, even aliens should know what kind of service they would receive if their ship crashed and they needed to catch a flight with United Airlines.

Even if his course of action doesn't fix the problem, the revenge would feel oh so sweeeeeeeeet. This sounds like a PR nightmare for United but it didn't have to be that way. The company's slow reaction to the video (remember when I said ignoring something doesn't make it go away) pushes them even farther into the shit storm that is raining over them.

Watch on...

UNITED BREAKS GUITARS

This isn't the first of its kind and won't be the last. When people have been wronged they naturally want to shout it to the world. 20 years ago, the furthest that would reach is your neighbour down the street but with today's technology you can probably reach a remote tribe in Africa.

Here are a few more examples of companies that have been hit hard by the Groundswell

Punk'd by Social Media

On a totally unrelated subject, I finally found a dentist I like!

on hiatus

I've been MIA for about a week but am now back and planning to keep this blog moving. I had a few days off from work and didn't even touch a computer. When I returned my inbox was so full it took me half the week to go through it leaving no time for this until now...

I was sent something this morning that I would like to share with everyone who may also be a Poker Face and Chris Daughtry fan:

Daughtry goes Gaga 

I've had it on repeat since it arrived in my life!

i'm back

when i posted my first blog yesterday I was unsure if I would stick with it. By the end of they day I had posted 6 times! I think I'm on my way to addiction. I won't always have the time to post throughout the day but I will try to make it on here when I can.

I don't have alot of time today so I will leave you with a video clip I watched last week that makes one rethink their beliefs.

http://www.fox8.com/video/?autoStart=true&topVideoCatNo=default&clipId=3773493

I heard someone say on the news last night "How can one million people be wrong?" I had to laugh because after watching this video I think the billions of catholics and other non-believers of reincarnation are most certainly incorrect!

Catch ya on the flip side :)

my bad

looks like I jumped the gun a little on my post yesterday regarding the Liquor Store strike...my sincere apologies to all those who went booze free for the night!

the innocence of animals

This really warrants a big WTF but, since I promised the last was in fact the last, I'm saying "Holy Hell!" to this one:

I'm starting to wonder how many of these WTF and HH moments I actually have on a daily basis or if today is a contained incident...or maybe I'm just thrown by more things than most.

Well, this is just a day full of WTFs!

One more and then I quit for today...promise!

The biggest WTF of the day:

the Ontario Liquor Store going on strike right after the official start of summer and 1-week before Canada Day!

pointless but necessary

here's a few more WTF moments that just came to me...

"doing your hair before going to the hairdresser"

OR

"cleaning your house before your cleaning lady arrives"

Here are two things that make no sense but seem unavoidable no matter how hard you try. Seriously, attempt going to the salon with JBF* hair or let a 4-year old loose in your house before Molly Maid arrives.

Point proven...

* if you don't know what JBF means I'll let you google it rather than explain